Well, my Kindle eBook has been accepted, and is now online at:
I can't seem to find the reference section here dedicated to the Street Photographers / Landscape that have influenced me in the Photography ifor Publication project, so I'm duplicating it here.
Wim Wenders, Places, strange and quiet.
Mark Havens, Out Of Season
Martin Parr, Boring Postcards
Maciej Dakowicz – Cardiff after dark
Bruce Gilden - NYC
Andrew Z Glickman - NYC
Richard Kalvar – NYC
Dorothea Lange – US / Farm Security Administration
Vivian Maier - NYC
Here, I'm going to discuss the "Dummy phases, and why I chose the "binding I did.
One of the biggest problems facing Postcard books is the durability of the binding. You want the postcard to be "usable" but in doing so, you can make it too fragile (See above, where cards fall out of their normal binding.
I therefore chose early on in the project, to make a flexible binding that would both keep everything in place, but allow the end user to pull out individual cards if required. Here are a few of my tests.
The Dummies above were early tests with "Supaclips". Top one is 10 standard thickness prints, the lower one, 10 standard GSM postcards.
I found this to be the limit for these form of clips. I needed more.
Small clips, with the "ears" removed, seemed to answer my needs. Flexible enough to allow for the removal and replacement I wanted, but firm enough to hold everything in place.
The final "Production" is this. One larger clip in the centre, with two smaller clips on each side. When using only the larger clips, the actual grip was marginal, so I chose to use the centre one, and two smaller - but firmer gripping - side ones.
I also left one "ear" in place, on the back, so it could be hung on a POS stall, etc. The units will be shipped with extra "ears" so if the user wishes, they can completely disassemble the entire collection.
So, after talking to a company called PRINTED.COM in November, and being assured ordering, etc., would be painless, and printing would take one day, and delivery one day on top of that. I went to order the final print run for my postcards on Saturday (15th).
Summary of the order:
PostcardsA6 (105mm x 148mm)
22 Version, 100 prints
Order created: 18th Dec 2018
Order reference: #1175334
Delivery method: Courier Track it
Job number: #3424651
Job reference: Postcards
I originally tried to order on the 15th. Then:
25 x A4 Calenders. 25 x A3 Calenders. For a company called doodlelovedesigns.co.uk
CERTAINLY NOT 2200 POSTCARDS IMAGES FOR MY PHOTOGRAPHY FOR PUBLICATION MODULE.
Printed.com were no help.
They "Might", "maybe" or "Possibly" get them reprinted before the Christmas shutdown, but they're not sure.
Commercial aspects of the project
Finance is an important element of this project. Ultimately, I have to think of a profit for the project, so it has had to include “Accounting” for the project to be taken into account.
From this, the following figures came up (All prices are inclusive of VAT).
Postcard Printing (2200 Postcards = 100 booklets)
Bulldog Clips (300)
Domain registration (.co.uk – 2 years)
Advertising on Facebook* (Variable)
Cost on Kindle / Amazon**
Therefore, the perceived outlay is £254.08 for the project. This is to produce (and hopefully sell) 100 booklets.
*The advertising cost is per month (£1.00 per day) but is subject to analysis on a weekly basis. Therefore, the maximum amount could be £356 if that level of advertising is maintained over a year.
** Kindle / Amazon take a large percentage of the eBook price, but this means there is no financial risk. If you sell none, there is no technical “loss” involved.
THEREFORE: To create a reasonable return on investment (ROI), a cover price for the printed version would be set at £7.99, which would show a profit of between £544.20 and £210.20, depending on advertising costs.
Mark Havens visits WildWoods and photographs the dwindling facia of a downtrodden town. Sounds familiar?
His stark images have helped in the visualisation of (In particular) my imagery of the Bourneville Estate in WSM.
This was one of the more influential books I read with regards to "Weston Out Of Season."
He has a stark reality going on here. Momentary glimpses of desolation taken in between filming. I attempted to use this style in the "Beach" Element of my work.
This book is exactly what it claims to be. A collection of "Boring" Postcards collected by Martin Parr.
Like his other book mentioned in here, "Bliss" it is a collection of cards rather than images shot by himself.
They offer a glance at a world long gone. Of Service stations, of car parks and shopping centres and power stations (Among other things).
Well. Here goes. Nothing ventured, nothing gained.